Baxi has given a new name to its Interpart division – Baxi Genuine Parts. The move, which follows extensive customer research, is part of Baxi’s continued focus on driving safety and quality standards in the UK’s heating spares sector. While the use of non-genuine parts is relatively low in the UK, the impact of unknowingly installing one can be huge; implicating the integrity of the installation, the safety of the home owner and cost of ensuring repair work. In addition, they can cause the home owner’s boiler warranty to be invalid. Later in the year, customers can also expect to see the arrival of the new Baxi Genuine Parts website which will replace the former Interpart site. Interpart has a 30-year history of supplying rigorously tested spares and parts from all Baxi brands such as Potterton, Main, Heatrae Sadia, and Andrews Water heaters. The new name and brand strategy has received the full backing of the Heating and Hot water Industry Council, aiding in its overall aim to raise safety standards in the UK’s domestic heating and hot water industry.
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